What is Etsy Plus?

What is Etsy Plus? Is It Worth Using Etsy Plus to Increase Your Sales?

When you start selling on Etsy, one of the most important options to take your store to the next level and differentiate yourself from your competitors Etsy Plus. So, does it really make sense to use these features by paying a monthly subscription fee? As Podbul team, we address this issue, which we have detailed on our YouTube channel, in our blog post from a strategic perspective.

What is Etsy Plus?

Etsy Plus is a paid subscription package that includes tools such as store customization, advertising credits and stock notifications in addition to the platform's standard seller features. Available for USD 10 per month, this package aims to give your shop a professional look.

Key Benefits of Etsy Plus

When you subscribe to Etsy Plus, you get a set of tools that simplify your store management and strengthen your brand image. But to understand how “profitable” these benefits are for you, it's worth looking at the details:

1. Credit System and True Cost Analysis: Each month your account will be credited with 15 free listings (worth 3 USD) and 5 USD worth of Etsy Ads credit, and if you regularly upload new designs and advertise every month, 8 dollars of the 10 dollars you pay will be returned to you as a service. In this case, the package will cost you only 2 dollars. However, you should keep in mind that if you don't use these credits in that month, they don't roll over to the next month and you will lose cash.

2. Advanced Store Customization: Instead of the single banner restriction in standard stores, you get the Carousel (scrolling) banner feature. This feature allows your store to be perceived as a “corporate brand” by displaying your different color and model options (t-shirts, sweatshirts, etc.) at the same time, especially in the clothing category.

3. Custom Domain Name and Technical Ease: Your store magazaniz.com Etsy Plus offers you a technical convenience. You don't have to deal with complicated DNS settings when you do it through Etsy's partner Hover. This is not a gift domain name, but an ease of integration that speeds up the branding process.

4. Stock Notifications: The “Notify When Out of Stock” button that comes with Etsy Plus allows customers to be notified when your product is out of stock. When you work with Podbul on a Print on Demand model, you will rarely run into the problem of “out of stock” as your products are made to order. That's why this feature shouldn't be a primary consideration for POD sellers; your focus should be on storefront and credits.

5. Partner Discounts For packaging materials, packaging and printing materials such as business cards, you can access special discounts on Etsy's contracted platforms. These discounts can be useful when you want to customize your brand's packaging experience.

How Well Does Etsy Plus Fit Your Strategy?

For Beginners: If you are on a tight budget and don't sell regularly yet, you can continue with the standard Etsy features. However, if you're already advertising and listing more than 15 items every month, switching to Etsy Plus becomes almost ’free“.

For Those Who Want to Brand: If you are doing Print on Demand with Podbul and want to set your brand apart from the rest, the Carousel banner and the advanced window layout make your store look much more trustworthy and corporate.

When evaluating the use of Etsy Plus, it is best to see this package as a choice based on the current needs of your shop. If you can offset this cost by regularly using monthly advertising and listing credits, the visual customizations offered by the Plus package can provide a prestigious additional advantage for your brand. However, as in every stage of commerce, your budget management is the priority here; the basic structure offered by the standard features, combined with the right product and marketing strategy, already provides a sufficient basis for success. In summary, Etsy Plus is not a necessity, but an optional growth tool for sellers who want to professionalize their shop to a certain visual standard.

Would you like to learn more? To see the details of Etsy Plus in action On our YouTube channel you can watch our video.

To start working with Podbul and start the integration process our application form you can fill it in.